The valuable guide to selling online - Our Internet Retail Manual is for anybody who wants to sell online - full of tips on how to design a website, how to promote it, and what makes a website profitable.
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Preview - Table of Contents
1. Introduction
2. Business Boot Camp
3. Overview
4. Creating Your Shop
5. Website Management
6. Money Money Money
7. Website Promotion
8. Netiquette
1. Introduction
1. Who wrote this?
2. Four Beliefs
3. What it is, What it is not
2. Business Boot Camp
1. Why Business Boot Camp?
2. Permitting
3. Business Plan
4. Forms of Business
5. Insurance
6. Taxes
3. Overview
1. Who Is Shopping?
2. Advantages
3. Disadvantages of small business
4. Internet Speed
5. Nothing Changes, Really
6. Pricing Principles
7. Defining Your Market
8. Niche Marketing
9. Profit Models
4. Creating Your Shop
1. Why Isn't Everyone Making Money?
2. Introduction
3. Website Design For Profits
4. Shoppers Demand
5. Architecture
6. Web Design Software
7. Templates
8. Product Pages
9. Getting Images Online
10. Location, Location, Location
11. Forget Malls
12. Portal Theory
13. Finding A Spot
14. Advertising On The Net
15. Affiliate Programs
16. World Wide web
5. Website Management
1. Overview
2. Website Admin Checklist
3. Website Automation Checklist
4. Privacy
5. SSL Security
6. Protecting Yourself
7. Email Management
8. Safeguarding Information
9. Webmaster Importance
6. Money Money Money
1. Internet Taxes
2. Merchant Card Status
3. Processing Credit Card Transactions
4. Online Payment Services
5. Check Drafts
6. Shopping Cart Systems
7. Website Promotion
1. Promotion Overview
2. Understanding Search Engines
3. What They Want
4. I Spy
5. Metatags and Design
6. The Writing
7. Portal Theory
8. Learn About Newsgroups.
9. Contests
10. Mailing Lists
11. Link Popularity
12. Paid Submissions
13. PPC - Pay Per Click
14. Get Real
15. Disk Marketing
16. Invite The Robots
8. Netiquette
1. 50 Rules Of Net Etiquette
2. Netiquette Guidelines
Created on ... April 11, 2004