Some of what should be included in an alternative health practice website:
Home page. This should convey in a snapshot what you do, and how you can help potential clients. It should be impressive but not pretentious.
A personal page. Clients often want to know you as a person as well as a business. They want to get a sense of you as a whole.
Localization page. Odds are you want to serve customers in a particular area. No sense in attracting clients in Mexico if you have no desire to do work there. If you are willing to work worldwide, great, tell potential clients what they need to know in terms of lead times, expenses expected, etc.
Symptoms pages. Describe what you can do for the most common symptoms, why these symptoms occur, and what customers need to know about treatments.
Successes page. If you've done something you're proud of, tell the world about it! Others may find it even more impressive.
Clients list page. The more clients you have, the better this page looks, especially if some of them are well-known names. Some information services have submitted and won little tiny contracts from big-name companies and organizations even though those contracts don't mean much in themselves - and may not even make much money. They do allow you to honestly add that prestigious client to their list.
If you don't have any clients yet, don't stress that you're a newcomer by having a blank clients page!
A testimonials page. We've talked before about testimonials - clients want to know that other people are happy with what you've done for them.
Articles page. You're the guru, the fount of wisdom to your clients. Put articles that you've written on your website for people to read. Ideally they'll be searchable, and even more ideally they're credited with an actual print publication they've appeared in.
Products page. This should be set up with a shopping cart to allow people to buy your health kits, books, reports, tapes, etc.
Appointments page. This can be set up to show when you are available, and customers can book right online. They can also pay online, and you can make it so that they need to fill out an intake form online before they can book if you wish.
Supporting links page. One of the ways of appearing more valuable to your clients and also avoiding the appearance of being self-centered is to have numerous links to other sites that have good information or resources in your field. Just don't put those links before you've had a chance to sell them.
These are of course just the basics. Some list their fee structure right on the website - this avoids you having to endure numerous calls from people who won't want to pay your fees. You could also have the story behind your modalities, a page of your personal philososphy - it really is as varied as you want to make it.
Note: BizShop and Steve Veltkamp list these organizations as a starting point for your own research. No recommendation is implied for any group other than the Olympic Home Based Business Association. If you have either a good or bad experience with any of these groups, or any other holistic health organization, please let us know. We'll update our list and that will help your peers immensely.
American Holistic Health Association (AHHA), POB 17400, Anaheim, CA 92817-7400, USA (714)779-6152 ahha@healthy.net http://www.healthy.net/ahha/index.html
Association of Holistic Health Centers (AHHC), POB 2367, Carefree, AZ 85377 http://www.healthy.net/othersites/ahhc/index.html
American Society of Alternative Therapists (ASAT), POB 703, Rockport,MA 01966 (978)281-4400 asat@asat.org http://www.asat.org
Coalition for Natural Health (CNH), 1220 L Street NW, Suite 100-408, Washington, DC 20005 1-800-586-4264,cnh@naturalhealth.org,http://www.naturalhealth.org
Health Medicine Forum (HMF), POB 233, Sausalito,CA 94965, 415.331.1380, Fax: 415.332.9516, hmf@healthmedicine.org, http://www.healthmedicine.org
All Natural Health Association (ANHA),POB 834,Clyde,NC 28721,704.926.9557,ANHAssoc@aol.com,http://members.aol.com/ANHAssoc/proff.html
Mailing Lists
Use CataList, the official catalog of LISTSERV® lists to locate a mailing/listserv list.
The Herblist, the Medicinal and Aromatic Plants Discussion List
To post to the list: write an article and send it to: HERB@trearnpc.ege.edu.tr
To subscribe: write to Listserv@trearnpc.ege.edu.tr with the following text: SUBscribe HERB your full name. If you only wish the digest (to get all posts for the previous day in one email message) you can add another line SET HERB DIGEST
AromaResearch
Aromatherapy and Science meet with a view to furthering the cause of research into the efficacy of using Essential Oils as a viable evidence-based healing modality. This group is intended for Professional Aromatherapists who have an active interest in, or may be already taking part in, Research projects or small-scale Aromatherapy trials.Post message: AromaResearch@yahoogroups.com Subscribe: AromaResearch-subscribe@yahoogroups.com Unsubscribe: AromaResearch-unsubscribe@yahoogroups.com List owner: AromaResearch-owner@yahoogroups.com
The Aromatherapy List
To post to the list: write an article and send it to: aromatherapy@idma.com
To subscribe: write to listserv@idma.com with the following text: subscribe aromatherapy or, if you want it to another address than the one you're at when subscribing: subscribe aromatherapy other-address@your_site.your_net
The Healthfraud Discussion List: provides a forum for discussing health frauds, quackery, and unscientific health matters. It is very active, with more than 300 members and about 50 postings per day.
"To subscribe, send an empty message to healthfraud-subscribe@lists.quackwatch.com You will receive a reply with instructions you should keep for reference."
The Holistic List: Holistic Discussion Group
To post an article: write an article and send it to: holistic@siucvmb.bitnet To subscribe: write to listserv@siucvmb.siu.edu with the following text: SUBscribe HOLISTIC your full name (report on the herblist: this address works if above doesn't: listserv%siucvmb.bitnet@vm42.cso.uiuc.edu) If you only wish the digest you can add another line: SET HOLISTIC DIGEST
Internal Arts, Worldwide Recruitment Newsgroup: "Bi-monthly newsgroup listing international employment opportunities in the field of complementary medicine and therapy"
The Kombucha List
To subscribe: write to kombucha-request@shore.net with the following text: SUBSCRIBE (If this doesn't work try HELP to the same address.)
Natural Healthline-AE
free bi-weekly newsletter of events and information for the Natural Health Village To subscribe: send message to webmaster@naturalhealthvillagevillage.com In the body of the message write subscribe healthline (your name)
The Paracelsus Mailing List
Subscription is limited to practitioners, educators, researchers and students in alternative and conventional medical fields. To subscribe: write to majordomo@teleport.com with the following text: SUBSCRIBE PARACELSUS and, as part of the subscription approval process, send a biographical note indicating training, practice and interests to paracelsus@teleport.com
The OrMed Mailing List - Oriental Medicine Mailing List
To post to the list: write an article and send it to: OrMed@bkhouse.cts.com To subscribe: write to listserv@bkhouse.cts.com with the following text: SUBSCRIBE emailaddress OrMed (like SUBSCRIBE joe@abc.edu OrMed)
Use Google Groups to locate specific newsgroups and threads.
Yahoo Groups Alternative Medicine search and post to over 2,000+ groups in alternative medicine, arranged by modality and interest
Try PHOAKS: People Helping One Another Know Stuff " help each other find appropriate and relevant web resources in a simple and timely manner.": allows you to find web sites being discussed in newsgroups
Databases: Alternative Medicine
Resources
(AGRICultural OnLine Access): "bibliographic database of citations to the agricultural literature created by the National Agricultural Library and its
cooperators" includes citations herbs
and medicinal plants and includes references from The Herb Research
Foundations' HerbalGram
and Complementary Medicine is a unique database
produced by the Health Care Information Service of the British Library This database will be of interest to individuals wanting to know more about alternatives to conventional medicine, and includes resources to complementary medicine, palliative care and several professions allied to medicine. Available in a variety of formats from print to online. Indexed journals are found on this list.
, EBSCO Information Services: 'web-based fulltext database of periodicals, peer-reviewed
journals, academic and professional publications, magazines, consumer
newsletters and newspapers, research reports, and association, http://www.epnet.com/eptech/.
Nursing and Allied Health: indexes alternative medicine journals
covering and arranged by the major complementary therapies including acupuncture, aromatherapy, healing, hypnotherapy, chiropractic, homoeopathy, and manipulative.
systematic reviews in topics such as acupuncture, massage,
chiropractic, herbal medicine, homeopathy and mind-body therapy" ] University of Maryland, School of Medicine, Center for Integrative Medicine Medicine
Phytochemical and Ethnobotanical Databases, Agricultural Research
Service, U.S. Department of Agriculture.
'a database where you can access actual information on holistic medicine
and frontier sciences. Secondly, the Datadiwan is as a scientific discussion
forum, where interested parties can discuss scientific topics with others
like-minded people...all over the globe. And thirdly, the Datadiwan is a network
which links research institutions and organizations world-wide.' Most
literature is in German.
of Databases, Richard and Hinda Rosenthal Center
for Complementary & Alternative Medicine, Columbia Presbyterian Medical
Center, New York : 'compilation of established sources in the USA, Eur ope
and Asia, designed to facilitate research by both professionals and the public.
This may be clinical, biomedical, review, meta-analytical or survey research.
The listing is hyperlinked to existing Web sites where available, or to brief
information on the resource, such as: how to obtain further details; type of
literature covered; size of the holding; and mode of access'
- ' herbal database – provides hyperlinked access to the scientific
data underlying the use of herbs for health. It is an evidence-based
information resource for professionals, researchers and general public, project
of the Alternative Medicine Foundation'
homoeopathy is produced by British Homoeopathic Library at Glasgow Homoeopathic
Hospital is searchable free
online.
is to improve access to the chiropractic literature"
International Bibliographic Information on Dietary Supplements (IBIDS) database:
'produced by the Office of Dietary Supplements, National Institutes of
Health, in conjunction with the Food and Nutrition Information Center, National
Agricultural Library, United States Department of Agriculture. IBIDS contains
bibliographic records, including abstracts published in international scientific
journals on the topic of dietary supplements, including vitamins, minerals,
herbal and botanical supplements. The general public, scientists, researchers,
and other interested parties will be able to search the database using keywords
to obtain the citations of research journal articles.'
disciplines not significantly represented in the major biomedical databases,
references from more than 1,000 journals, with preference given to peer-reviewed
journals. Includes health promotion, & prevention, accupuncture,
allopathic medicine, alternative medicine, chiropractic, herbal medicine,
homeopathy, naturopathy, osteopathic medicine, physical therapy, and Chinese
medicine.
find bibliographic references to scientific-based studies in alternative and
complementary medicine] the best interface is
PubMed from
the National Library of Medicine, Bethesda, Maryland. The MEDLINE database
supports the teachings and research of the current medical system in the United
States. *
Complementary and Alternative Medicine (CAM) Research Using Medline, Jane Saxton, Bastyr University Library: a guide to utilizing PubMed for CAM research
herbals and other dietary supplements. "The Complementary & Alternative Medicine Series from MICROMEDEX is a comprehensive, clinically focused reference tool that is based on a thorough compilation of scientific
literature. Monographs in the series present data on administration, dosing, warnings, precautions, contraindications, and interactions."
NAtural PRoducts ALERT from
contains bibliographic and factual data on natural products, including
information on the pharmacology,biological activity, taxonomic distribution,
ethno-medicine and chemistry of plant, microbial, and animal (including
marine)extracts. In addition, the file contains data on the chemistry and
pharmacology of secondary metabolites that are derived from natural sources and
that have known structure. The NAPRALERT File contains more than 100,000
records from 1650 to the present. Approximately 50% of the file is from
systematic survey of the literature from 1975 to the present. The remaining
records were obtained by selective retrospective indexing dating back to 1650.
on PubMed: bibliographic citations
obtained from the National Library of Medicine's PubMed (Medline) database that uses a feature to locate citations with a CAM subset database search
Ethnobotany Database
, Dan Moerman, Professor of Anthropology, University of
Michigan-Dearborn: 'foods, drugs, dyes, fibers and other uses of plants (a
total of over 47,000 items). This represents uses by 291 Native American groups
of 3,895 species from 243 different plant families.'
(conventional medical doctors), NDs (naturopathic doctors), Acupuncturists and PhDs of various kinds. The data compiled here was taken from research journals (through 2000) and medical books and the reference citations are included."
United States Patent and Trademark Office: tool to locate registered patents in complementary and alternative medicine
Complementary Health Studies University of Exeter: 'resource for those
involved in the development, manufacture, regulation and surveillance of
phytomedicines and herbal drugs', contains information from the European
Scientific Co-operative on Phytotherapy (ESCOP), forms to submit adverse effects
of herbal medicines, development of European standards for safe use of
phytomedicines
Plant Database , United States Food & Drug Administration,
Center for Food Safety & Applied Nutrition, Office of Plant and Dairy Foods
and Beverages
Nutritionals Adverse Event Monitoring System , United States Food and Drug Administration, Center for Food
Safety & Applied Nutrition, Office of Special Nutritionals: database of adverse effects from the use of a special nutritional products: dietary supplements, infant formulas and medical foods" reported to this agency by the health professional or consumer Note: This database/website has been removed. Read the information at Adverse Event Reporting Dietary Supplements, United States Department of Health and Human Services, United States Food & Drug Administration,
Center for Food Safety & Applied Nutrition
and maintained by Ms. Leslie Taylor and much of the information contained herein
can be found in her book, Herbal Secrets of the Rainforest, from Prima
Publishing, Inc.'
Revision: March 2005.
For additions or comments please respond to 'The Alternative
Medicine Homepage' ©1994-2005. Charles B. Wessel, M.L.S.,
cbw@pitt.edu - Falk Library of the Health Sciences, University of Pittsburgh,
Pittsburgh, Pennsylvania 15261
resources.vym | 2005-09-01 | vym 1.7.0 |